{"id":1912,"date":"2026-09-09T19:46:59","date_gmt":"2026-09-10T00:46:59","guid":{"rendered":"https:\/\/marcochile.com\/?page_id=1912"},"modified":"2026-09-13T23:31:46","modified_gmt":"2026-09-14T04:31:46","slug":"insights","status":"publish","type":"page","link":"https:\/\/marcochile.com\/en\/insights\/","title":{"rendered":"Insights"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1912\" class=\"elementor elementor-1912\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dbd0dd2 e-con-full e-flex e-con e-parent\" data-id=\"dbd0dd2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9b81530 elementor-widget elementor-widget-html\" data-id=\"9b81530\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<style>\n\n    \/* =========================================\n       MARCO CHILE \u2014 HEADER\n       P\u00c1GINAS INTERNAS \/ INSIGHTS\n       BASADO EN HEADER MAESTRO HOME\n    ========================================= *\/\n\n    .mc-header {\n\n        width: 100%;\n\n        background: #FFFFFF;\n\n        font-family: 'Poppins', sans-serif;\n\n        position: relative;\n\n        z-index: 1000;\n\n    }\n\n\n    \/* =========================================\n       CONTENEDOR INTERNO\n    ========================================= *\/\n\n    .mc-header-inner {\n\n        width: 100%;\n\n        max-width: 1180px;\n\n        margin: 0 auto;\n\n        padding: 14px 28px;\n\n        display: flex;\n\n        align-items: center;\n\n        justify-content: space-between;\n\n        box-sizing: border-box;\n\n    }\n\n\n    \/* =========================================\n       LOGO\n    ========================================= *\/\n\n    .mc-header-logo {\n\n        display: flex;\n\n        align-items: center;\n\n        flex-shrink: 0;\n\n        text-decoration: none;\n\n        line-height: 0;\n\n    }\n\n\n    .mc-header-logo img {\n\n        display: block;\n\n        width: auto;\n\n        height: 42px;\n\n        max-width: 260px;\n\n        object-fit: contain;\n\n    }\n\n\n    \/* =========================================\n       NAVEGACI\u00d3N\n    ========================================= *\/\n\n    .mc-header-nav {\n\n        display: flex;\n\n        align-items: center;\n\n        gap: 28px;\n\n    }\n\n\n    .mc-header-nav a {\n\n        font-family: 'Poppins', sans-serif;\n\n        font-size: 12px;\n\n        font-weight: 400;\n\n        color: #4A4A4A;\n\n        text-decoration: none;\n\n        position: relative;\n\n        transition: color 0.25s ease;\n\n    }\n\n\n    \/* =========================================\n       SELECTOR DE IDIOMA\n    ========================================= *\/\n\n    .mc-header-language {\n\n        font-weight: 600 !important;\n\n        color: #3F6F88 !important;\n\n        white-space: nowrap;\n\n    }\n\n\n    .mc-header-language::after {\n\n        background: #3F6F88 !important;\n\n    }\n\n\n    \/* =========================================\n       L\u00cdNEA ANIMADA\n    ========================================= *\/\n\n    .mc-header-nav a::after {\n\n        content: \"\";\n\n        position: absolute;\n\n        left: 0;\n\n        bottom: -7px;\n\n        width: 0;\n\n        height: 2px;\n\n        background: #6F9DB5;\n\n        transition: width 0.25s ease;\n\n    }\n\n\n    \/* =========================================\n       HOVER\n    ========================================= *\/\n\n    .mc-header-nav a:hover {\n\n        color: #6F9DB5;\n\n    }\n\n\n    .mc-header-nav a:hover::after {\n\n        width: 100%;\n\n    }\n\n\n    \/* =========================================\n       ACCESIBILIDAD \u2014 FOCO POR TECLADO\n    ========================================= *\/\n\n    .mc-header-logo:focus-visible {\n\n        outline: 2px solid #3F6F88;\n\n        outline-offset: 5px;\n\n        border-radius: 2px;\n\n    }\n\n\n    .mc-header-nav a:focus-visible {\n\n        outline: 2px solid #3F6F88;\n\n        outline-offset: 5px;\n\n        color: #3F6F88;\n\n    }\n\n\n    \/* =========================================\n       REDUCCI\u00d3N DE MOVIMIENTO\n    ========================================= *\/\n\n    @media (prefers-reduced-motion: reduce) {\n\n        .mc-header-nav a,\n        .mc-header-nav a::after {\n\n            transition: none;\n\n        }\n\n    }\n\n\n    \/* =========================================\n       RESPONSIVE \u2014 M\u00d3VIL\n    ========================================= *\/\n\n    @media (max-width: 767px) {\n\n        .mc-header-inner {\n\n            padding: 14px 20px;\n\n            flex-direction: column;\n\n            gap: 14px;\n\n        }\n\n\n        .mc-header-logo img {\n\n            height: 38px;\n\n            max-width: 220px;\n\n        }\n\n\n        .mc-header-nav {\n\n            width: 100%;\n\n            justify-content: center;\n\n            gap: 16px;\n\n            flex-wrap: wrap;\n\n        }\n\n\n        .mc-header-nav a {\n\n            font-size: 11px;\n\n        }\n\n    }\n\n<\/style>\n\n\n\n<!-- =========================================\n     HEADER\n========================================= -->\n\n<header class=\"mc-header\">\n\n    <div class=\"mc-header-inner\">\n\n\n        <!-- =====================================\n             LOGO\n        ====================================== -->\n\n        <a\n            href=\"https:\/\/marcochile.com\/\"\n            class=\"mc-header-logo\"\n            aria-label=\"Marco Antonio Chile - Ir al inicio\"\n            id=\"mcHeaderLogo\"\n        >\n\n            <img\n                src=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/09\/marco-antonio-chile-comunicacion-audiovisual-header.webp\"\n\n                width=\"168\"\n                height=\"150\"\n\n                alt=\"Marco Antonio Chile - Comunicaci\u00f3n Audiovisual\"\n\n                loading=\"eager\"\n\n                decoding=\"async\"\n            >\n\n        <\/a>\n\n\n\n        <!-- =====================================\n             NAVEGACI\u00d3N PRINCIPAL\n        ====================================== -->\n\n        <nav\n            class=\"mc-header-nav\"\n            aria-label=\"Navegaci\u00f3n principal\"\n            id=\"mcHeaderNav\"\n        >\n\n            <a\n                href=\"https:\/\/marcochile.com\/#inicio\"\n                data-es=\"Inicio\"\n                data-en=\"Home\"\n            >\n                Inicio\n            <\/a>\n\n            <a\n                href=\"https:\/\/marcochile.com\/#trabajo\"\n                data-es=\"Trabajo\"\n                data-en=\"Work\"\n            >\n                Trabajo\n            <\/a>\n\n            <a\n                href=\"https:\/\/marcochile.com\/#sobre-mi\"\n                data-es=\"Sobre m\u00ed\"\n                data-en=\"About\"\n            >\n                Sobre m\u00ed\n            <\/a>\n\n            <a\n                href=\"https:\/\/marcochile.com\/insights\/\"\n                id=\"mcHeaderInsights\"\n                data-es=\"Insights\"\n                data-en=\"Insights\"\n            >\n                Insights\n            <\/a>\n\n            <a\n                href=\"https:\/\/marcochile.com\/#contacto\"\n                data-es=\"Contacto\"\n                data-en=\"Contact\"\n            >\n                Contacto\n            <\/a>\n\n            <a\n                href=\"https:\/\/marcochile.com\/en\/insights\/\"\n                class=\"mc-header-language\"\n                id=\"mcHeaderLanguage\"\n                hreflang=\"en\"\n                lang=\"en\"\n                aria-label=\"View Insights in English\"\n            >\n                \ud83c\uddfa\ud83c\uddf8 EN\n            <\/a>\n\n        <\/nav>\n\n\n    <\/div>\n\n<\/header>\n\n\n\n<script>\n\n    (function () {\n\n        const path = window.location.pathname;\n\n        const isEnglish =\n            path === '\/en\/' ||\n            path.startsWith('\/en\/');\n\n        const nav = document.getElementById('mcHeaderNav');\n        const languageLink = document.getElementById('mcHeaderLanguage');\n        const logo = document.getElementById('mcHeaderLogo');\n        const insightsLink = document.getElementById('mcHeaderInsights');\n\n        if (!nav || !languageLink || !logo || !insightsLink) {\n            return;\n        }\n\n\n        \/* =====================================\n           TRADUCCI\u00d3N DEL MEN\u00da\n        ====================================== *\/\n\n        nav.querySelectorAll('a[data-es][data-en]').forEach(function (link) {\n\n            link.textContent = isEnglish\n                ? link.dataset.en\n                : link.dataset.es;\n\n        });\n\n\n        \/* =====================================\n           URL DE INSIGHTS SEG\u00daN IDIOMA\n        ====================================== *\/\n\n        insightsLink.href = isEnglish\n            ? 'https:\/\/marcochile.com\/en\/insights\/'\n            : 'https:\/\/marcochile.com\/insights\/';\n\n\n        \/* =====================================\n           IDIOMA ALTERNATIVO\n           CONSERVA EL CONTEXTO DE INSIGHTS\n        ====================================== *\/\n\n        if (isEnglish) {\n\n            languageLink.textContent = '\ud83c\uddea\ud83c\udde8 ES';\n\n            languageLink.href = 'https:\/\/marcochile.com\/insights\/';\n\n            languageLink.setAttribute('hreflang', 'es');\n\n            languageLink.setAttribute('lang', 'es');\n\n            languageLink.setAttribute(\n                'aria-label',\n                'Ver Insights en espa\u00f1ol'\n            );\n\n\n            nav.setAttribute(\n                'aria-label',\n                'Main navigation'\n            );\n\n\n            logo.href = 'https:\/\/marcochile.com\/en\/';\n\n            logo.setAttribute(\n                'aria-label',\n                'Marco Antonio Chile - Go to homepage'\n            );\n\n        } else {\n\n            languageLink.textContent = '\ud83c\uddfa\ud83c\uddf8 EN';\n\n            languageLink.href = 'https:\/\/marcochile.com\/en\/insights\/';\n\n            languageLink.setAttribute('hreflang', 'en');\n\n            languageLink.setAttribute('lang', 'en');\n\n            languageLink.setAttribute(\n                'aria-label',\n                'View Insights in English'\n            );\n\n        }\n\n    })();\n\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-56986ae e-con-full e-flex e-con e-parent\" data-id=\"56986ae\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6651fdd elementor-widget elementor-widget-shortcode\" data-id=\"6651fdd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\n\t<div class=\"mc-insights\">\n\n\t\t<header class=\"mc-insights-hero\">\n\n\t\t\t<p class=\"mc-insights-eyebrow\">\n\t\t\t\tIdeas y conocimiento\n\t\t\t<\/p>\n\n\t\t\t<h1 class=\"mc-insights-hero__title\">\n\t\t\t\tInsights\n\t\t\t<\/h1>\n\n\t\t\t<p class=\"mc-insights-hero__intro\">\n\t\t\t\tReflexiones, experiencias y conocimientos sobre comunicaci\u00f3n, producci\u00f3n audiovisual, Video Marketing, inteligencia artificial y las nuevas formas de crear contenido.\n\t\t\t<\/p>\n\n\t\t<\/header>\n\n\n\t\t\n\t\t\t<section\n\t\t\t\tclass=\"mc-insights-latest\"\n\t\t\t\taria-labelledby=\"mc-insights-latest-title\"\n\t\t\t>\n\n\t\t\t\t<div class=\"mc-insights-section-heading\">\n\n\t\t\t\t\t<p class=\"mc-insights-eyebrow\">\n\t\t\t\t\t\tLo m\u00e1s reciente\n\t\t\t\t\t<\/p>\n\n\t\t\t\t\t<h2\n\t\t\t\t\t\tid=\"mc-insights-latest-title\"\n\t\t\t\t\t\tclass=\"mc-insights-section-title\"\n\t\t\t\t\t>\n\t\t\t\t\t\tNuevos Insights\n\t\t\t\t\t<\/h2>\n\n\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"mc-insights-grid mc-insights-grid--latest\">\n\n\t\t\t\t\t\n\t<article class=\"mc-insights-card mc-insights-card--latest\">\n\n\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__media\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/25\/marketing-estacional-dunkin-halloween-ritual-marca\/\"\n\t\t\t\taria-label=\"Marketing estacional: c\u00f3mo Dunkin\u2019 convierte Halloween en un ritual de marca\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" width=\"800\" height=\"534\" src=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/marketing-estacional-c-mo-dunkin-convierte-halloween-en-un-ritual-de-marca-featu-1024x683.jpg\" class=\"mc-insights-card__image wp-post-image\" alt=\"Detr\u00e1s de la colecci\u00f3n de Dunkin, hay una lecci\u00f3n interesante sobre marketing estacional: una marca puede construir reconocimiento cuando conecta una fecha cultural con su identidad y mantiene una experiencia que evoluciona cada a\u00f1o.\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/marketing-estacional-c-mo-dunkin-convierte-halloween-en-un-ritual-de-marca-featu-1024x683.jpg 1024w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/marketing-estacional-c-mo-dunkin-convierte-halloween-en-un-ritual-de-marca-featu-300x200.jpg 300w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/marketing-estacional-c-mo-dunkin-convierte-halloween-en-un-ritual-de-marca-featu-768x512.jpg 768w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/marketing-estacional-c-mo-dunkin-convierte-halloween-en-un-ritual-de-marca-featu-18x12.jpg 18w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/marketing-estacional-c-mo-dunkin-convierte-halloween-en-un-ritual-de-marca-featu.jpg 1536w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t<\/a>\n\n\t\t\n\t\t<div class=\"mc-insights-card__content\">\n\n\t\t\t<div class=\"mc-insights-card__meta\">\n\n\t\t\t\t\n\t\t\t\t\t<span class=\"mc-insights-card__category\">\n\t\t\t\t\t\tComunicaci\u00f3n\t\t\t\t\t<\/span>\n\n\t\t\t\t\n\t\t\t\t<time\n\t\t\t\t\tclass=\"mc-insights-card__date\"\n\t\t\t\t\tdatetime=\"2026-10-25T19:55:45-05:00\"\n\t\t\t\t>\n\t\t\t\t\t25 Oct 2026\t\t\t\t<\/time>\n\n\t\t\t<\/div>\n\n\t\t\t<h2 class=\"mc-insights-card__title\">\n\t\t\t\t<a href=\"https:\/\/marcochile.com\/en\/2026\/10\/25\/marketing-estacional-dunkin-halloween-ritual-marca\/\">\n\t\t\t\t\tMarketing estacional: c\u00f3mo Dunkin\u2019 convierte Halloween en un ritual de marca\t\t\t\t<\/a>\n\t\t\t<\/h2>\n\n\t\t\t\n\t\t\t\t<p class=\"mc-insights-card__excerpt\">\n\t\t\t\t\tLa campa\u00f1a de Halloween de Dunkin\u2019 en Espa\u00f1a muestra c\u00f3mo el marketing estacional conecta producto, empaque y experiencia para construir un ritual de marca.\t\t\t\t<\/p>\n\n\t\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__link\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/25\/marketing-estacional-dunkin-halloween-ritual-marca\/\"\n\t\t\t>\n\t\t\t\tLeer art\u00edculo\n\t\t\t\t<span aria-hidden=\"true\">\u2192<\/span>\n\t\t\t<\/a>\n\n\t\t<\/div>\n\n\t<\/article>\n\n\t\n\t<article class=\"mc-insights-card mc-insights-card--latest\">\n\n\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__media\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/22\/agentes-ia-negociacion-autonoma\/\"\n\t\t\t\taria-label=\"Agentes de IA que negocian: oportunidades, riesgos y control humano\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" width=\"800\" height=\"534\" src=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/agentes-de-ia-que-negocian-oportunidades-riesgos-y-control-humano-featured-1024x683.jpg\" class=\"mc-insights-card__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/agentes-de-ia-que-negocian-oportunidades-riesgos-y-control-humano-featured-1024x683.jpg 1024w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/agentes-de-ia-que-negocian-oportunidades-riesgos-y-control-humano-featured-300x200.jpg 300w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/agentes-de-ia-que-negocian-oportunidades-riesgos-y-control-humano-featured-768x512.jpg 768w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/agentes-de-ia-que-negocian-oportunidades-riesgos-y-control-humano-featured-18x12.jpg 18w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/agentes-de-ia-que-negocian-oportunidades-riesgos-y-control-humano-featured.jpg 1536w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t<\/a>\n\n\t\t\n\t\t<div class=\"mc-insights-card__content\">\n\n\t\t\t<div class=\"mc-insights-card__meta\">\n\n\t\t\t\t\n\t\t\t\t\t<span class=\"mc-insights-card__category\">\n\t\t\t\t\t\tInteligencia artificial\t\t\t\t\t<\/span>\n\n\t\t\t\t\n\t\t\t\t<time\n\t\t\t\t\tclass=\"mc-insights-card__date\"\n\t\t\t\t\tdatetime=\"2026-10-22T06:26:02-05:00\"\n\t\t\t\t>\n\t\t\t\t\t22 Oct 2026\t\t\t\t<\/time>\n\n\t\t\t<\/div>\n\n\t\t\t<h2 class=\"mc-insights-card__title\">\n\t\t\t\t<a href=\"https:\/\/marcochile.com\/en\/2026\/10\/22\/agentes-ia-negociacion-autonoma\/\">\n\t\t\t\t\tAgentes de IA que negocian: oportunidades, riesgos y control humano\t\t\t\t<\/a>\n\t\t\t<\/h2>\n\n\t\t\t\n\t\t\t\t<p class=\"mc-insights-card__excerpt\">\n\t\t\t\t\tLa inteligencia artificial est\u00e1 pasando de responder preguntas a ejecutar tareas. Uno de los escenarios m\u00e1s delicados es la negociaci\u00f3n: \u00bfpuede un agente representar los intereses de una persona, buscar acuerdos y decidir cu\u00e1ndo aceptar una oferta? La respuesta todav\u00eda requiere investigaci\u00f3n, reglas y supervisi\u00f3n.\t\t\t\t<\/p>\n\n\t\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__link\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/22\/agentes-ia-negociacion-autonoma\/\"\n\t\t\t>\n\t\t\t\tLeer art\u00edculo\n\t\t\t\t<span aria-hidden=\"true\">\u2192<\/span>\n\t\t\t<\/a>\n\n\t\t<\/div>\n\n\t<\/article>\n\n\t\n\t<article class=\"mc-insights-card mc-insights-card--latest\">\n\n\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__media\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/20\/microseries-verticales-marcas-videomarketing\/\"\n\t\t\t\taria-label=\"Microseries verticales: por qu\u00e9 las marcas apuestan por historias epis\u00f3dicas\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" width=\"800\" height=\"534\" src=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/microseries-verticales-por-qu-las-marcas-apuestan-por-historias-epis-dicas-featu-1024x683.jpg\" class=\"mc-insights-card__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/microseries-verticales-por-qu-las-marcas-apuestan-por-historias-epis-dicas-featu-1024x683.jpg 1024w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/microseries-verticales-por-qu-las-marcas-apuestan-por-historias-epis-dicas-featu-300x200.jpg 300w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/microseries-verticales-por-qu-las-marcas-apuestan-por-historias-epis-dicas-featu-768x512.jpg 768w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/microseries-verticales-por-qu-las-marcas-apuestan-por-historias-epis-dicas-featu-18x12.jpg 18w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/microseries-verticales-por-qu-las-marcas-apuestan-por-historias-epis-dicas-featu.jpg 1536w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t<\/a>\n\n\t\t\n\t\t<div class=\"mc-insights-card__content\">\n\n\t\t\t<div class=\"mc-insights-card__meta\">\n\n\t\t\t\t\n\t\t\t\t\t<span class=\"mc-insights-card__category\">\n\t\t\t\t\t\tMarketing Digital\t\t\t\t\t<\/span>\n\n\t\t\t\t\n\t\t\t\t<time\n\t\t\t\t\tclass=\"mc-insights-card__date\"\n\t\t\t\t\tdatetime=\"2026-10-20T20:15:26-05:00\"\n\t\t\t\t>\n\t\t\t\t\t20 Oct 2026\t\t\t\t<\/time>\n\n\t\t\t<\/div>\n\n\t\t\t<h2 class=\"mc-insights-card__title\">\n\t\t\t\t<a href=\"https:\/\/marcochile.com\/en\/2026\/10\/20\/microseries-verticales-marcas-videomarketing\/\">\n\t\t\t\t\tMicroseries verticales: por qu\u00e9 las marcas apuestan por historias epis\u00f3dicas\t\t\t\t<\/a>\n\t\t\t<\/h2>\n\n\t\t\t\n\t\t\t\t<p class=\"mc-insights-card__excerpt\">\n\t\t\t\t\tLas microseries verticales proponen una alternativa a la publicidad que interrumpe: construir relatos breves que el p\u00fablico quiera seguir. No basta con publicar videos en formato 9:16. El valor diferencial es la continuidad de personajes, conflictos y expectativas entre episodios.\t\t\t\t<\/p>\n\n\t\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__link\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/20\/microseries-verticales-marcas-videomarketing\/\"\n\t\t\t>\n\t\t\t\tLeer art\u00edculo\n\t\t\t\t<span aria-hidden=\"true\">\u2192<\/span>\n\t\t\t<\/a>\n\n\t\t<\/div>\n\n\t<\/article>\n\n\t\n\t\t\t\t<\/div>\n\n\t\t\t<\/section>\n\n\t\t\n\n\t\t\n\t<section\n\t\tclass=\"mc-insights-about\"\n\t\taria-labelledby=\"mc-insights-about-title\"\n\t>\n\n\t\t<div class=\"mc-insights-about__inner\">\n\n\t\t\t\n\t\t\t\t<div class=\"mc-insights-about__media\">\n\n\t\t\t\t\t<a\n\t\t\t\t\t\tclass=\"mc-insights-about__media-link\"\n\t\t\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/09\/09\/sobre-mi\/\"\n\t\t\t\t\t\taria-label=\"Marco Antonio Chile: Comunicaci\u00f3n, Producci\u00f3n Audiovisual y Estrategia Digital\"\n\t\t\t\t\t>\n\n\t\t\t\t\t\t<img loading=\"lazy\" width=\"800\" height=\"534\" src=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/09\/marco-antonio-chile-comunicador-productor-audiovisual-1024x683.webp\" class=\"mc-insights-about__image wp-post-image\" alt=\"Marco Antonio Chile, comunicador y productor audiovisual\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/09\/marco-antonio-chile-comunicador-productor-audiovisual-1024x683.webp 1024w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/09\/marco-antonio-chile-comunicador-productor-audiovisual-300x200.webp 300w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/09\/marco-antonio-chile-comunicador-productor-audiovisual-768x512.webp 768w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/09\/marco-antonio-chile-comunicador-productor-audiovisual-18x12.webp 18w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/09\/marco-antonio-chile-comunicador-productor-audiovisual.webp 1536w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\n\t\t\t\t\t<\/a>\n\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t<div class=\"mc-insights-about__content\">\n\n\t\t\t\t<p class=\"mc-insights-eyebrow\">\n\t\t\t\t\tSobre m\u00ed\n\t\t\t\t<\/p>\n\n\t\t\t\t<h2\n\t\t\t\t\tid=\"mc-insights-about-title\"\n\t\t\t\t\tclass=\"mc-insights-about__title\"\n\t\t\t\t>\n\t\t\t\t\tMarco Antonio Chile: Comunicaci\u00f3n, Producci\u00f3n Audiovisual y Estrategia Digital\t\t\t\t<\/h2>\n\n\t\t\t\t<p class=\"mc-insights-about__excerpt\">\n\t\t\t\t\tMi relaci\u00f3n con la comunicaci\u00f3n comenz\u00f3 a los 14 a\u00f1os, cuando tuve mis primeras participaciones en el programa de radio que conduc\u00eda un amigo de mi familia.\t\t\t\t<\/p>\n\n\t\t\t\t<a\n\t\t\t\t\tclass=\"mc-insights-about__link\"\n\t\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/09\/09\/sobre-mi\/\"\n\t\t\t\t>\n\t\t\t\t\tConoce m\u00e1s sobre mi trabajo\n\t\t\t\t\t<span aria-hidden=\"true\">\u2192<\/span>\n\t\t\t\t<\/a>\n\n\t\t\t<\/div>\n\n\t\t<\/div>\n\n\t<\/section>\n\n\t\n\n\t\t\n\t\t\t<section\n\t\t\t\tclass=\"mc-insights-archive\"\n\t\t\t\taria-labelledby=\"mc-insights-archive-title\"\n\t\t\t>\n\n\t\t\t\t<div class=\"mc-insights-section-heading\">\n\n\t\t\t\t\t<p class=\"mc-insights-eyebrow\">\n\t\t\t\t\t\tArchivo\n\t\t\t\t\t<\/p>\n\n\t\t\t\t\t<h2\n\t\t\t\t\t\tid=\"mc-insights-archive-title\"\n\t\t\t\t\t\tclass=\"mc-insights-section-title\"\n\t\t\t\t\t>\n\t\t\t\t\t\tM\u00e1s Insights\n\t\t\t\t\t<\/h2>\n\n\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"mc-insights-grid mc-insights-grid--archive\">\n\n\t\t\t\t\t\n\t<article class=\"mc-insights-card mc-insights-card--archive\">\n\n\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__media\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/19\/fender-marshall-geo-contenido-audiovisual\/\"\n\t\t\t\taria-label=\"Fender, Marshall y GEO audiovisual: el valor del contenido original en la b\u00fasqueda con IA\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" width=\"800\" height=\"534\" src=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/fender-marshall-y-geo-audiovisual-el-valor-del-contenido-original-en-la-b-squeda-1024x683.jpg\" class=\"mc-insights-card__image wp-post-image\" alt=\"\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/fender-marshall-y-geo-audiovisual-el-valor-del-contenido-original-en-la-b-squeda-1024x683.jpg 1024w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/fender-marshall-y-geo-audiovisual-el-valor-del-contenido-original-en-la-b-squeda-300x200.jpg 300w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/fender-marshall-y-geo-audiovisual-el-valor-del-contenido-original-en-la-b-squeda-768x512.jpg 768w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/fender-marshall-y-geo-audiovisual-el-valor-del-contenido-original-en-la-b-squeda-18x12.jpg 18w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/fender-marshall-y-geo-audiovisual-el-valor-del-contenido-original-en-la-b-squeda.jpg 1536w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t<\/a>\n\n\t\t\n\t\t<div class=\"mc-insights-card__content\">\n\n\t\t\t<div class=\"mc-insights-card__meta\">\n\n\t\t\t\t\n\t\t\t\t\t<span class=\"mc-insights-card__category\">\n\t\t\t\t\t\tInteligencia artificial\t\t\t\t\t<\/span>\n\n\t\t\t\t\n\t\t\t\t<time\n\t\t\t\t\tclass=\"mc-insights-card__date\"\n\t\t\t\t\tdatetime=\"2026-10-19T19:07:13-05:00\"\n\t\t\t\t>\n\t\t\t\t\t19 Oct 2026\t\t\t\t<\/time>\n\n\t\t\t<\/div>\n\n\t\t\t<h2 class=\"mc-insights-card__title\">\n\t\t\t\t<a href=\"https:\/\/marcochile.com\/en\/2026\/10\/19\/fender-marshall-geo-contenido-audiovisual\/\">\n\t\t\t\t\tFender, Marshall y GEO audiovisual: el valor del contenido original en la b\u00fasqueda con IA\t\t\t\t<\/a>\n\t\t\t<\/h2>\n\n\t\t\t\n\t\t\t\t<p class=\"mc-insights-card__excerpt\">\n\t\t\t\t\tFender y Marshall est\u00e1n apostando por contenidos audiovisuales, historias de artistas y experiencias digitales propias. El inter\u00e9s no es solo atraer visitas: tambi\u00e9n consiste en construir informaci\u00f3n distintiva en un entorno donde los consumidores consultan buscadores y asistentes de inteligencia artificial.\t\t\t\t<\/p>\n\n\t\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__link\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/19\/fender-marshall-geo-contenido-audiovisual\/\"\n\t\t\t>\n\t\t\t\tLeer art\u00edculo\n\t\t\t\t<span aria-hidden=\"true\">\u2192<\/span>\n\t\t\t<\/a>\n\n\t\t<\/div>\n\n\t<\/article>\n\n\t\n\t<article class=\"mc-insights-card mc-insights-card--archive\">\n\n\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__media\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/16\/agente-gemini-trabajo-colaboradores-digitales\/\"\n\t\t\t\taria-label=\"Agente Gemini para el trabajo: c\u00f3mo funcionan los colaboradores digitales de Google\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" width=\"800\" height=\"450\" src=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/agente-gemini-trabajo-1024x576.avif\" class=\"mc-insights-card__image wp-post-image\" alt=\"Agente Gemini para el trabajo conectado con correo, calendario, documentos y tareas empresariales\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/agente-gemini-trabajo-1024x576.avif 1024w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/agente-gemini-trabajo-300x169.avif 300w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/agente-gemini-trabajo-768x432.avif 768w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/agente-gemini-trabajo-18x10.avif 18w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/agente-gemini-trabajo.avif 1200w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t<\/a>\n\n\t\t\n\t\t<div class=\"mc-insights-card__content\">\n\n\t\t\t<div class=\"mc-insights-card__meta\">\n\n\t\t\t\t\n\t\t\t\t\t<span class=\"mc-insights-card__category\">\n\t\t\t\t\t\tInteligencia artificial\t\t\t\t\t<\/span>\n\n\t\t\t\t\n\t\t\t\t<time\n\t\t\t\t\tclass=\"mc-insights-card__date\"\n\t\t\t\t\tdatetime=\"2026-10-16T06:27:13-05:00\"\n\t\t\t\t>\n\t\t\t\t\t16 Oct 2026\t\t\t\t<\/time>\n\n\t\t\t<\/div>\n\n\t\t\t<h2 class=\"mc-insights-card__title\">\n\t\t\t\t<a href=\"https:\/\/marcochile.com\/en\/2026\/10\/16\/agente-gemini-trabajo-colaboradores-digitales\/\">\n\t\t\t\t\tAgente Gemini para el trabajo: c\u00f3mo funcionan los colaboradores digitales de Google\t\t\t\t<\/a>\n\t\t\t<\/h2>\n\n\t\t\t\n\t\t\t\t<p class=\"mc-insights-card__excerpt\">\n\t\t\t\t\tGoogle presenta agentes Gemini capaces de trabajar entre aplicaciones y participar como colaboradores digitales. Analizamos sus funciones, riesgos y controles.\t\t\t\t<\/p>\n\n\t\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__link\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/16\/agente-gemini-trabajo-colaboradores-digitales\/\"\n\t\t\t>\n\t\t\t\tLeer art\u00edculo\n\t\t\t\t<span aria-hidden=\"true\">\u2192<\/span>\n\t\t\t<\/a>\n\n\t\t<\/div>\n\n\t<\/article>\n\n\t\n\t<article class=\"mc-insights-card mc-insights-card--archive\">\n\n\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__media\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/14\/ia-propagarse-dispositivos-conectados-anthropic\/\"\n\t\t\t\taria-label=\"\u00bfPuede la IA propagarse por dispositivos conectados? Lo que investig\u00f3 Anthropic\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" width=\"800\" height=\"447\" src=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/modelos-ia-dispositivos-conectados-1024x572.webp\" class=\"mc-insights-card__image wp-post-image\" alt=\"Una investigaci\u00f3n de Anthropic sobre modelos peque\u00f1os de inteligencia artificial y dispositivos conectados gener\u00f3 titulares sobre sistemas capaces de multiplicarse por internet y ocupar electrodom\u00e9sticos.\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/modelos-ia-dispositivos-conectados-1024x572.webp 1024w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/modelos-ia-dispositivos-conectados-300x167.webp 300w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/modelos-ia-dispositivos-conectados-768x429.webp 768w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/modelos-ia-dispositivos-conectados-1536x857.webp 1536w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/modelos-ia-dispositivos-conectados-2048x1143.webp 2048w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/modelos-ia-dispositivos-conectados-18x10.webp 18w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t<\/a>\n\n\t\t\n\t\t<div class=\"mc-insights-card__content\">\n\n\t\t\t<div class=\"mc-insights-card__meta\">\n\n\t\t\t\t\n\t\t\t\t\t<span class=\"mc-insights-card__category\">\n\t\t\t\t\t\tInteligencia artificial\t\t\t\t\t<\/span>\n\n\t\t\t\t\n\t\t\t\t<time\n\t\t\t\t\tclass=\"mc-insights-card__date\"\n\t\t\t\t\tdatetime=\"2026-10-14T21:20:46-05:00\"\n\t\t\t\t>\n\t\t\t\t\t14 Oct 2026\t\t\t\t<\/time>\n\n\t\t\t<\/div>\n\n\t\t\t<h2 class=\"mc-insights-card__title\">\n\t\t\t\t<a href=\"https:\/\/marcochile.com\/en\/2026\/10\/14\/ia-propagarse-dispositivos-conectados-anthropic\/\">\n\t\t\t\t\t\u00bfPuede la IA propagarse por dispositivos conectados? Lo que investig\u00f3 Anthropic\t\t\t\t<\/a>\n\t\t\t<\/h2>\n\n\t\t\t\n\t\t\t\t<p class=\"mc-insights-card__excerpt\">\n\t\t\t\t\tUna investigaci\u00f3n de Anthropic explora la replicaci\u00f3n de modelos peque\u00f1os de IA. Qu\u00e9 demostr\u00f3, cu\u00e1les son sus l\u00edmites y c\u00f3mo proteger dispositivos conectados.\t\t\t\t<\/p>\n\n\t\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__link\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/14\/ia-propagarse-dispositivos-conectados-anthropic\/\"\n\t\t\t>\n\t\t\t\tLeer art\u00edculo\n\t\t\t\t<span aria-hidden=\"true\">\u2192<\/span>\n\t\t\t<\/a>\n\n\t\t<\/div>\n\n\t<\/article>\n\n\t\n\t<article class=\"mc-insights-card mc-insights-card--archive\">\n\n\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__media\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/13\/edits-carruseles-instagram\/\"\n\t\t\t\taria-label=\"Edits ya permite crear carruseles para Instagram: funciones y c\u00f3mo utilizarlos\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" width=\"800\" height=\"480\" src=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/carruseles-edits-instagram.webp\" class=\"mc-insights-card__image wp-post-image\" alt=\"Creaci\u00f3n de carruseles en Edits con fotograf\u00edas, videos y textos para Instagram\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/carruseles-edits-instagram.webp 1024w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/carruseles-edits-instagram-300x180.webp 300w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/carruseles-edits-instagram-768x461.webp 768w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/carruseles-edits-instagram-18x12.webp 18w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t<\/a>\n\n\t\t\n\t\t<div class=\"mc-insights-card__content\">\n\n\t\t\t<div class=\"mc-insights-card__meta\">\n\n\t\t\t\t\n\t\t\t\t\t<span class=\"mc-insights-card__category\">\n\t\t\t\t\t\tMarketing Digital\t\t\t\t\t<\/span>\n\n\t\t\t\t\n\t\t\t\t<time\n\t\t\t\t\tclass=\"mc-insights-card__date\"\n\t\t\t\t\tdatetime=\"2026-10-13T21:15:32-05:00\"\n\t\t\t\t>\n\t\t\t\t\t13 Oct 2026\t\t\t\t<\/time>\n\n\t\t\t<\/div>\n\n\t\t\t<h2 class=\"mc-insights-card__title\">\n\t\t\t\t<a href=\"https:\/\/marcochile.com\/en\/2026\/10\/13\/edits-carruseles-instagram\/\">\n\t\t\t\t\tEdits ya permite crear carruseles para Instagram: funciones y c\u00f3mo utilizarlos\t\t\t\t<\/a>\n\t\t\t<\/h2>\n\n\t\t\t\n\t\t\t\t<p class=\"mc-insights-card__excerpt\">\n\t\t\t\t\tEdits incorpora la creaci\u00f3n de carruseles para Instagram. Descubre sus funciones, ventajas y c\u00f3mo crear publicaciones que comuniquen mejor.\t\t\t\t<\/p>\n\n\t\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__link\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/13\/edits-carruseles-instagram\/\"\n\t\t\t>\n\t\t\t\tLeer art\u00edculo\n\t\t\t\t<span aria-hidden=\"true\">\u2192<\/span>\n\t\t\t<\/a>\n\n\t\t<\/div>\n\n\t<\/article>\n\n\t\n\t<article class=\"mc-insights-card mc-insights-card--archive\">\n\n\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__media\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/12\/photocraft-editor-imagenes-open-source\/\"\n\t\t\t\taria-label=\"PhotoCraft: qu\u00e9 ofrece el editor de c\u00f3digo abierto y por qu\u00e9 todav\u00eda no reemplaza a Photoshop\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" width=\"800\" height=\"500\" src=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/photocraft-editor-imagenes-open-source-1024x640.webp\" class=\"mc-insights-card__image wp-post-image\" alt=\"Interfaz de PhotoCraft, editor de im\u00e1genes de c\u00f3digo abierto construido en Rust\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/photocraft-editor-imagenes-open-source-1024x640.webp 1024w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/photocraft-editor-imagenes-open-source-300x188.webp 300w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/photocraft-editor-imagenes-open-source-768x480.webp 768w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/photocraft-editor-imagenes-open-source-1536x960.webp 1536w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/photocraft-editor-imagenes-open-source-18x12.webp 18w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/photocraft-editor-imagenes-open-source.webp 1600w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t<\/a>\n\n\t\t\n\t\t<div class=\"mc-insights-card__content\">\n\n\t\t\t<div class=\"mc-insights-card__meta\">\n\n\t\t\t\t\n\t\t\t\t\t<span class=\"mc-insights-card__category\">\n\t\t\t\t\t\tInteligencia artificial\t\t\t\t\t<\/span>\n\n\t\t\t\t\n\t\t\t\t<time\n\t\t\t\t\tclass=\"mc-insights-card__date\"\n\t\t\t\t\tdatetime=\"2026-10-12T22:21:52-05:00\"\n\t\t\t\t>\n\t\t\t\t\t12 Oct 2026\t\t\t\t<\/time>\n\n\t\t\t<\/div>\n\n\t\t\t<h2 class=\"mc-insights-card__title\">\n\t\t\t\t<a href=\"https:\/\/marcochile.com\/en\/2026\/10\/12\/photocraft-editor-imagenes-open-source\/\">\n\t\t\t\t\tPhotoCraft: qu\u00e9 ofrece el editor de c\u00f3digo abierto y por qu\u00e9 todav\u00eda no reemplaza a Photoshop\t\t\t\t<\/a>\n\t\t\t<\/h2>\n\n\t\t\t\n\t\t\t\t<p class=\"mc-insights-card__excerpt\">\n\t\t\t\t\tPhotoCraft propone un editor de im\u00e1genes gratuito, abierto y construido en Rust. Analizamos sus herramientas, compatibilidad con archivos PSD, automatizaci\u00f3n mediante agentes y las limitaciones que todav\u00eda impiden considerarlo un reemplazo completo de Photoshop.\t\t\t\t<\/p>\n\n\t\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__link\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/12\/photocraft-editor-imagenes-open-source\/\"\n\t\t\t>\n\t\t\t\tLeer art\u00edculo\n\t\t\t\t<span aria-hidden=\"true\">\u2192<\/span>\n\t\t\t<\/a>\n\n\t\t<\/div>\n\n\t<\/article>\n\n\t\n\t<article class=\"mc-insights-card mc-insights-card--archive\">\n\n\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__media\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/07\/made-on-youtube-2026-creadores\/\"\n\t\t\t\taria-label=\"Made on YouTube 2026: IA y nuevas herramientas para creadores\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" width=\"800\" height=\"450\" src=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/made-on-youtube-2026-herramientas-creadores-1024x576.webp\" class=\"mc-insights-card__image wp-post-image\" alt=\"Made on YouTube 2026 con herramientas de inteligencia artificial para creadores\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/made-on-youtube-2026-herramientas-creadores-1024x576.webp 1024w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/made-on-youtube-2026-herramientas-creadores-300x169.webp 300w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/made-on-youtube-2026-herramientas-creadores-768x432.webp 768w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/made-on-youtube-2026-herramientas-creadores-1536x864.webp 1536w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/made-on-youtube-2026-herramientas-creadores-18x10.webp 18w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/made-on-youtube-2026-herramientas-creadores.webp 1960w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t<\/a>\n\n\t\t\n\t\t<div class=\"mc-insights-card__content\">\n\n\t\t\t<div class=\"mc-insights-card__meta\">\n\n\t\t\t\t\n\t\t\t\t\t<span class=\"mc-insights-card__category\">\n\t\t\t\t\t\tInteligencia artificial\t\t\t\t\t<\/span>\n\n\t\t\t\t\n\t\t\t\t<time\n\t\t\t\t\tclass=\"mc-insights-card__date\"\n\t\t\t\t\tdatetime=\"2026-10-07T20:12:06-05:00\"\n\t\t\t\t>\n\t\t\t\t\t7 Oct 2026\t\t\t\t<\/time>\n\n\t\t\t<\/div>\n\n\t\t\t<h2 class=\"mc-insights-card__title\">\n\t\t\t\t<a href=\"https:\/\/marcochile.com\/en\/2026\/10\/07\/made-on-youtube-2026-creadores\/\">\n\t\t\t\t\tMade on YouTube 2026: IA y nuevas herramientas para creadores\t\t\t\t<\/a>\n\t\t\t<\/h2>\n\n\t\t\t\n\t\t\t\t<p class=\"mc-insights-card__excerpt\">\n\t\t\t\t\tMade on YouTube 2026 presenta herramientas de inteligencia artificial para editar, analizar y optimizar videos, proteger la identidad de los creadores y facilitar nuevas oportunidades de monetizaci\u00f3n.\t\t\t\t<\/p>\n\n\t\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__link\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/07\/made-on-youtube-2026-creadores\/\"\n\t\t\t>\n\t\t\t\tLeer art\u00edculo\n\t\t\t\t<span aria-hidden=\"true\">\u2192<\/span>\n\t\t\t<\/a>\n\n\t\t<\/div>\n\n\t<\/article>\n\n\t\n\t<article class=\"mc-insights-card mc-insights-card--archive\">\n\n\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__media\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/06\/dots-openai-como-funcionan\/\"\n\t\t\t\taria-label=\"OpenAI Dots: agentes que trabajan de forma continua y bajo tus reglas\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" width=\"800\" height=\"450\" src=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/dots-openai-agentes-inteligencia-artificial-1024x576.webp\" class=\"mc-insights-card__image wp-post-image\" alt=\"Dots de OpenAI trabajando en proyectos mediante inteligencia artificial.\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/dots-openai-agentes-inteligencia-artificial-1024x576.webp 1024w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/dots-openai-agentes-inteligencia-artificial-300x169.webp 300w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/dots-openai-agentes-inteligencia-artificial-768x432.webp 768w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/dots-openai-agentes-inteligencia-artificial-1536x864.webp 1536w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/dots-openai-agentes-inteligencia-artificial-18x10.webp 18w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/dots-openai-agentes-inteligencia-artificial.webp 1920w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t<\/a>\n\n\t\t\n\t\t<div class=\"mc-insights-card__content\">\n\n\t\t\t<div class=\"mc-insights-card__meta\">\n\n\t\t\t\t\n\t\t\t\t\t<span class=\"mc-insights-card__category\">\n\t\t\t\t\t\tInteligencia artificial\t\t\t\t\t<\/span>\n\n\t\t\t\t\n\t\t\t\t<time\n\t\t\t\t\tclass=\"mc-insights-card__date\"\n\t\t\t\t\tdatetime=\"2026-10-06T20:24:15-05:00\"\n\t\t\t\t>\n\t\t\t\t\t6 Oct 2026\t\t\t\t<\/time>\n\n\t\t\t<\/div>\n\n\t\t\t<h2 class=\"mc-insights-card__title\">\n\t\t\t\t<a href=\"https:\/\/marcochile.com\/en\/2026\/10\/06\/dots-openai-como-funcionan\/\">\n\t\t\t\t\tOpenAI Dots: agentes que trabajan de forma continua y bajo tus reglas\t\t\t\t<\/a>\n\t\t\t<\/h2>\n\n\t\t\t\n\t\t\t\t<p class=\"mc-insights-card__excerpt\">\n\t\t\t\t\tLos Dots de OpenAI son agentes que mantienen el contexto, trabajan en una computadora en la nube y avanzan en proyectos bajo permisos, reglas y supervisi\u00f3n humana.\t\t\t\t<\/p>\n\n\t\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__link\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/06\/dots-openai-como-funcionan\/\"\n\t\t\t>\n\t\t\t\tLeer art\u00edculo\n\t\t\t\t<span aria-hidden=\"true\">\u2192<\/span>\n\t\t\t<\/a>\n\n\t\t<\/div>\n\n\t<\/article>\n\n\t\n\t<article class=\"mc-insights-card mc-insights-card--archive\">\n\n\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__media\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/05\/administrador-anuncios-chatgpt\/\"\n\t\t\t\taria-label=\"OpenAI Ads Manager Beta: c\u00f3mo funciona la publicidad en ChatGPT\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" width=\"800\" height=\"447\" src=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/administrador-anuncios-chatgpt-1024x572.webp\" class=\"mc-insights-card__image wp-post-image\" alt=\"Interfaz conceptual del Administrador de Anuncios de ChatGPT\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/administrador-anuncios-chatgpt-1024x572.webp 1024w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/administrador-anuncios-chatgpt-300x167.webp 300w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/administrador-anuncios-chatgpt-768x429.webp 768w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/administrador-anuncios-chatgpt-1536x857.webp 1536w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/administrador-anuncios-chatgpt-2048x1143.webp 2048w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/10\/administrador-anuncios-chatgpt-18x10.webp 18w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t<\/a>\n\n\t\t\n\t\t<div class=\"mc-insights-card__content\">\n\n\t\t\t<div class=\"mc-insights-card__meta\">\n\n\t\t\t\t\n\t\t\t\t\t<span class=\"mc-insights-card__category\">\n\t\t\t\t\t\tInteligencia artificial\t\t\t\t\t<\/span>\n\n\t\t\t\t\n\t\t\t\t<time\n\t\t\t\t\tclass=\"mc-insights-card__date\"\n\t\t\t\t\tdatetime=\"2026-10-05T18:57:19-05:00\"\n\t\t\t\t>\n\t\t\t\t\t5 Oct 2026\t\t\t\t<\/time>\n\n\t\t\t<\/div>\n\n\t\t\t<h2 class=\"mc-insights-card__title\">\n\t\t\t\t<a href=\"https:\/\/marcochile.com\/en\/2026\/10\/05\/administrador-anuncios-chatgpt\/\">\n\t\t\t\t\tOpenAI Ads Manager Beta: c\u00f3mo funciona la publicidad en ChatGPT\t\t\t\t<\/a>\n\t\t\t<\/h2>\n\n\t\t\t\n\t\t\t\t<p class=\"mc-insights-card__excerpt\">\n\t\t\t\t\tOpenAI Ads Manager Beta permite crear, administrar y medir campa\u00f1as publicitarias en ChatGPT. Analizamos su funcionamiento, objetivos, privacidad, oportunidades y limitaciones.\t\t\t\t<\/p>\n\n\t\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__link\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/05\/administrador-anuncios-chatgpt\/\"\n\t\t\t>\n\t\t\t\tLeer art\u00edculo\n\t\t\t\t<span aria-hidden=\"true\">\u2192<\/span>\n\t\t\t<\/a>\n\n\t\t<\/div>\n\n\t<\/article>\n\n\t\n\t<article class=\"mc-insights-card mc-insights-card--archive\">\n\n\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__media\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/02\/tiktok-academy-cursos-gratis-anuncios\/\"\n\t\t\t\taria-label=\"TikTok Academy: qu\u00e9 puedes aprender gratis sobre anuncios y contenido\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" width=\"800\" height=\"368\" src=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/09\/tiktok-academy-cursos-gratis-anuncios-1024x471.webp\" class=\"mc-insights-card__image wp-post-image\" alt=\"Cursos de TikTok Academy sobre publicidad, contenido y medici\u00f3n de campa\u00f1as\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/marcochile.com\/wp-content\/uploads\/2026\/09\/tiktok-academy-cursos-gratis-anuncios-1024x471.webp 1024w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/09\/tiktok-academy-cursos-gratis-anuncios-300x138.webp 300w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/09\/tiktok-academy-cursos-gratis-anuncios-768x353.webp 768w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/09\/tiktok-academy-cursos-gratis-anuncios-1536x707.webp 1536w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/09\/tiktok-academy-cursos-gratis-anuncios-18x8.webp 18w, https:\/\/marcochile.com\/wp-content\/uploads\/2026\/09\/tiktok-academy-cursos-gratis-anuncios.webp 1849w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t<\/a>\n\n\t\t\n\t\t<div class=\"mc-insights-card__content\">\n\n\t\t\t<div class=\"mc-insights-card__meta\">\n\n\t\t\t\t\n\t\t\t\t\t<span class=\"mc-insights-card__category\">\n\t\t\t\t\t\tMarketing Digital\t\t\t\t\t<\/span>\n\n\t\t\t\t\n\t\t\t\t<time\n\t\t\t\t\tclass=\"mc-insights-card__date\"\n\t\t\t\t\tdatetime=\"2026-10-02T08:48:16-05:00\"\n\t\t\t\t>\n\t\t\t\t\t2 Oct 2026\t\t\t\t<\/time>\n\n\t\t\t<\/div>\n\n\t\t\t<h2 class=\"mc-insights-card__title\">\n\t\t\t\t<a href=\"https:\/\/marcochile.com\/en\/2026\/10\/02\/tiktok-academy-cursos-gratis-anuncios\/\">\n\t\t\t\t\tTikTok Academy: qu\u00e9 puedes aprender gratis sobre anuncios y contenido\t\t\t\t<\/a>\n\t\t\t<\/h2>\n\n\t\t\t\n\t\t\t\t<p class=\"mc-insights-card__excerpt\">\n\t\t\t\t\tTikTok Academy ofrece cursos gratuitos sobre creatividad, campa\u00f1as, anuncios, pol\u00edticas y medici\u00f3n. Conoce qu\u00e9 puedes aprender, c\u00f3mo organizar tu formaci\u00f3n y por qu\u00e9 sus cursos no deben confundirse con la certificaci\u00f3n profesional.\t\t\t\t<\/p>\n\n\t\t\t\n\t\t\t<a\n\t\t\t\tclass=\"mc-insights-card__link\"\n\t\t\t\thref=\"https:\/\/marcochile.com\/en\/2026\/10\/02\/tiktok-academy-cursos-gratis-anuncios\/\"\n\t\t\t>\n\t\t\t\tLeer art\u00edculo\n\t\t\t\t<span aria-hidden=\"true\">\u2192<\/span>\n\t\t\t<\/a>\n\n\t\t<\/div>\n\n\t<\/article>\n\n\t\n\t\t\t\t<\/div>\n\n\n\t\t\t\t\n\t\t\t\t\t<nav\n\t\t\t\t\t\tclass=\"mc-insights-pagination\"\n\t\t\t\t\t\taria-label=\"Paginaci\u00f3n de Insights\"\n\t\t\t\t\t>\n\n\t\t\t\t\t\t<ul class='page-numbers'>\n\t<li><span aria-current=\"page\" class=\"page-numbers current\">1<\/span><\/li>\n\t<li><a class=\"page-numbers\" href=\"\/en\/wp-json\/wp\/v2\/pages\/1912?mc_page=2\">2<\/a><\/li>\n\t<li><a class=\"page-numbers\" href=\"\/en\/wp-json\/wp\/v2\/pages\/1912?mc_page=3\">3<\/a><\/li>\n\t<li><a class=\"page-numbers\" href=\"\/en\/wp-json\/wp\/v2\/pages\/1912?mc_page=4\">4<\/a><\/li>\n\t<li><a class=\"next page-numbers\" href=\"\/en\/wp-json\/wp\/v2\/pages\/1912?mc_page=2\">Siguiente \u2192<\/a><\/li>\n<\/ul>\n\n\t\t\t\t\t<\/nav>\n\n\t\t\t\t\n\t\t\t<\/section>\n\n\t\t\n\t<\/div>\n\n\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Inicio Trabajo Sobre m\u00ed Insights Contacto \ud83c\uddfa\ud83c\uddf8 EN<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"footnotes":""},"class_list":["post-1912","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - 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